Today we are going to talk about inside sales, a tool that allows us to reduce sales costs, optimize time and sell more at the same time. Understand how it works!
Inside sales
I want to start this post by giving you some good news. In fact, great news! Below, you will learn about a powerful tool that will help you reduce your company's costs by more than 80%.
We are faced with a tool that has demonstrated many benefits when combined with good business management.
Check out all the information about inside sales, find out how to implement it and experience growth without spending a lot.
What is Inside Sales?
External sales are undoubtedly a challenge for those who work in the business world. There are many setbacks that end up reducing productivity and also sales. Factors that we see as something natural.
For example, the need to create and participate in multiple meetings, often in different locations.
You've probably heard your salespeople complain australia email list that they have to go out to present a product and only after going to the potential customer do they discover that the customer doesn't want what they have to offer.
In the case of internal salespeople, they need to wait for the client to come and then present the project.
In short, these situations have become common, but it is important to find ways to control them to increase profits. This is where inside sales, an extremely effective sales method, can help.
Literally translated, this term means “selling from within the company”. It is a methodology that uses technologies, such as the internet and telephone, to reduce costs and increase sales.
For example, inside sales reduces the need for salespeople to travel and allows us to invest in potential customers, not just any old customer.
How does it work?
In principle, in inside sales, sales are made internally, meaning your sales team does not need to visit customers. Furthermore, we move away from the inertia of waiting for people to recognize their problem and only then come to us for a solution.
In this case, we are always in action and we approach customers via telephone or internet. One of the reasons why this technique is so effective is that we do not fail to meet any of the sales processes.
internal sales company
It is possible to answer questions, provide information about products, provide demonstrations and much more! It is worth noting that, in these conditions, it is still the salespeople who take the initiative to seek out customers, that is, they are proactive.
Is it worth investing in this marketing action?
Now let's get to the heart of the matter: does inside sales work? I can assure you that it does, and there are already many figures that prove its efficiency.
According to a recent survey, adoption of this technique has increased 15 times. If companies are investing, it is because they are actually getting a return.
But let’s talk about benefits… What do you gain by investing in inside sales?
Inside Sales vs. Outside Sales
To better understand, let's understand the difference between inside sales and outside sales, which is the traditional way we work. Studies have shown that the outside sales model causes salespeople to waste a lot of time. In fact, they spend only 14% of their time selling.
Although we have a fragmented process here, what we can see is that online sales prevail. In the home office, we can reach a much larger audience than by visiting them, so there is no debate.