Process model social platforms
My experience is that the use of social platforms works well for concrete projects with a clear goal, a beginning and an end. The general model below shows the different components of finding, activating and actually having stakeholders work together. Including the possible results.
TCC_PROCESS MODEL 20 Feb 2013
Process model social platforms.
Process approach
For a successful deployment of social platforms, a solid process approach is important. You won't get there by just steering on results. I distinguish three process phases:
1. Set up a management model
Which people need to be involved? How are they found and activated? What goal and results do you want to achieve? list to data This is an intensive phase, logically, because it is new.
2. Create a route design
The platform needs to be set up conceptually. What will it look like? Which functionalities will be used? And in which period? What needs to be achieved in which time? All of this together we call the trajectory design.
route design
The platform needs coordination (community management). This means that the project or platform needs to be managed. Visitors and participants need support and need to be activated, rewarded, helped and inspired on a regular basis.
3b. Technical and functional design
Of course, guidance is needed when using the platform itself. Both in terms of technology and management and general support.
There is no way back
Now that the masses have embraced Twitter, Facebook, LinkedIn, Pinterest and Instagram , social collaboration platforms will enter organizations in the coming years. The motives for taking this step are diverse, but they will all have their beginning in the fact that people and employees are and want to be connected. No longer waiting for the e-mail to be read or answered, but communicating with each other in real time (both during lunch and on the platform).
This results in a new generation of employees. Employees who collaborate more, with higher satisfaction and with better results.