Automated technology has become a source of meeting new customer needs in the beauty salon industry. Automated appointments that manage scheduling and help clients find appointments more easily could be the key to your success in 2022. It will make your salon staff’s job easier and free them up to do what’s most important: build lasting relationships with clients.
Clients certainly don't want to spend a long time looking for how to make an appointment at a salon, so it's best to give them the opportunity to go to the appointment page directly from their loyalty poland mobile phone number list card , which is stored in Apple Wallet or Google Pay, from where the client can follow the link and choose the date and time. Another advantage of such cards is that you can send automatic push notifications to clients with reminders about the need to re-book. This will remind them of you and motivate them to book as quickly as possible.
4. Retail sale of salon products
One of the biggest trends in the beauty industry is in-salon retail. In 2022, beauty business owners are expanding their businesses through multiple revenue streams, with retail being one of the largest . One in four customers buys products in a beauty salon, and a quarter of salons say that about half of their revenue comes from retail products.
Retail is a great way to increase your income, but if you don’t manage it properly, it can be useless. When it comes to managing product sales, automated technology, online stores, or shipping can simplify many processes. One of the main advantages of online trading is that customers can make purchases at any time.
5. Electronic loyalty program
Loyalty programs have long been popular in the beauty salon industry, but now they have reached a whole new level. Ease of use and clarity are in trend . Clients do not like to spend a lot of time and effort to get bonuses or understand the bonus program.
New loyalty cards should provide the client with maximum convenience in use. That is why it is best to set up an electronic loyalty program, which will allow clients to refuse to constantly carry plastic cards and give them the opportunity to see all the important data on their phone without a lot of actions.
Passteam loyalty cards allow your customers to see the date of their appointment, bonuses, discount amount, and current appointments, and can also make an appointment online. To find this information, all you need to do is go to the Apple Wallet or Google Pay app . Thanks to the loyalty program, business owners get to know their customers better and can personalize offers and service selection.