Centent marketing.

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For example, if you want to increase your website traffic by % in six months, make sure you have KPIs in place to measure your progress toward your goal. According to a HubSpot study, companies that have content that aligns with their marketing goals see a x increase in ROI compared to those that don’t. To illustrate, let’s take the example of a BB company looking to generate qualified leads. By setting a goal of increasing conversion rates by % to % on its website through white papers and case studies, it can not only refine its content, but also test different approaches to reach its targets.


Creating High-Quality Content: The Art of Authenticity Quality canada mobile database content is the cornerstone of As the old adage goes, “quality over quantity.” Rather than churning out a ton of blog posts, focus on a few great pieces of content that answer your audience’s questions and pain points. A study by Semrush found that articles longer than , words get twice as much traffic as shorter ones. Integrate different content formats: articles, videos, infographics, podcasts, each with their own strengths. For example, an explainer video can grab attention quickly, while a detailed article can provide in-depth information.