What is a “friendly” URL?B

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A friendly URL is simple – mark this rule in red and underline. Simple, meaning one that does not contain complicated expressions, incomprehensible codes, difficult to remember sequences of numbers, dates or words considered difficult. An example of such a difficult word is homonymy. A Polish word that means the same spelling of the word, but has different meanings depending on the context (pokoj – meaning peace on earth and pokój as a room). A nice-sounding word, but who knows it?! Probably only experts in Polish philology.

One of the elements analyzed during an SEO audit is whether the URLs within the domain are "friendly".

It's not just simplicity that makes a URL "friendly". A friendly URL is made up of words that are directly associated with a product, service, bookmark or some action. In addition, when creating a friendly URL, create a clear directory structure. Always add the directory name in the form of a simple word associated with specific information, e.g.: blog, contact, denmark telegram data about us, men's watches, etc. Why are simple words better than incomprehensible strings of different characters?

Example: It's easier to remember an address like , right?

A friendly URL address made of simple words quickly connects the Internet user's subconscious with the service, product, event. In addition:

easy to remember,
it is quickly associated by the Internet user when he tries to remember its name,
facilitates efficient navigation around the site,
facilitates positioning .