Before going into the description of the activities, it is appropriate to make a brief digression on a fundamental aspect for the success of any marketing activity: the planning of the marketing strategy.
For a good marketing strategy to work, especially in a period like the winter sales, it must be carefully planned in order to be active in the days before the start of the promotional activities themselves.
Here are 3 helpful tips:
User profiling and segmentation
Basic data, information on purchasing behavior and navigation: analyze your users' data ısrael mobile database and segment them into different groups. Offer them personalized promotions via email, SMS, push notifications or directly at the point of sale.
winter sales marketing
winter sales marketing
Clear and personalized promotional offers
Offer discounts that can gradually increase before the end of the sale and always explicitly indicate the starting price and the final price. Create personalized promotions for specific user and customer segments, add gadgets or offer free shipping.
Pre-sales and lead acquisition campaigns
Prepare a selection of promotions for your most loyal customers via SMS or email. Expand your contact list with lead generation campaigns: promote on social media or with ADS campaigns to sign up for special offers.