Rebuilding the cycle and adjusting the sales funnel

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In the crisis, in certain business sectors that sell goods that are most essential to people, the transaction cycle has accelerated, but in most cases, the transaction cycle has either been extended or clients have been frozen. The sales department can effectively work on developing clients with whom it will be possible to interact in the future. It is necessary to direct all efforts to helping clients and helping your business to build a client base in order to work with it in the future and fulfill obligations to current clients.

The sales funnel is always built in approximately the same format. You should be primarily interested in the channels and tools for getting people into the sales funnel: cold calls, webinars, manuals, targeted qatar consumer email list advertising, SEO advertising, affiliate marketing.



Working with objections
To correctly apply scripts in working with objections, you need to understand their main reasons. Classify the client, determine their needs and how ready they are to buy your product now. If you have determined that the client is ready, then all that remains is to bring them to the deal. If they are not ready, then they need to be thrown into the warm-up funnel.

Interact more with customers and track their contacts with the offered product. Work on additional email newsletters, chatbots, conduct webinars, fill social networks with useful content. If the customer has not opened the offer, then it is worth sending it again. In a crisis, it is important to quickly respond to customer requests, since the customer's mood can be changeable, as well as their financial situation.

Remember that you should always have a sales strategy. When working with objections, it is important to classify them. For example, if these are B2B sales and the product is in high demand, you can work out the terms of a preliminary agreement. If this is not a product of prime necessity, but some clients are ready to buy it due to their emotional stress and desire to relieve it, you need to understand the true reasons for their objections. It is important to show the client what benefit the purchased product will bring and bring the deal to a logical conclusion.