Develop a content marketing strategy – we show you how!

[shishir.seoexpert1]

Therefore, start planning a content marketing strategy and let the content you create work for you.


In addition, we offer you our free checklist gambling data qatar for your content marketing :Customer Journey Definition: Accompanying the customer experience in a structured manner
by Sandra Krauß , on 26.4.2021


Concept of important choices of a businesswomanThe customer journey, also known as the buyer's journey, describes a three-stage process in inbound marketing that buyers always go through before deciding on a product or service. It consists of the attention phase, consideration phase and decision phase. Read how the customer journey helps you to successfully address visitors to your website and ideally turn them into customers and fans.


Definition Customer Journey
The customer journey is the information and decision-making process between an initial purchase impulse and the purchase itself.

Potential customers use different media and their content to think about a product or service, evaluate different alternatives and finally decide on the most suitable product or service.

From stranger to customer and fan
A characteristic of such a decision-making process is that the paths of the customers are very individual, and in companies often also shaped by entire groups of decision-makers .

In the attention phase (also called awareness phase), your potential customers first recognize that they have a purchase intention or a problem: They gather information and research to better understand their challenge.