Each Google text ad usually consists of 4 parts - so-called assets

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Google Ads have increased requirements
We have already clarified the finer points of Google Ads several times in our blog. Today we would like to take a closer look at the potential of ads: How do you actually design a Google Ad that is then displayed in an optimized manner in Google searches? Are there rules to be observed, what are absolute no-gos and is there an optimal ad ?

Google's own high standards for advertising gambling data nigeria become clear when you hear the search engine's philosophy from the mouths of those responsible there.

Quote Google :

We attach great importance to user-friendliness.

Therefore, all ads, assets and targets must meet high technical and editorial requirements.

We only allow ads that are clear, professionally designed, and direct users to relevant, useful content that they can easily interact with.

Examples of advertising that does not meet these editorial and professional requirements are

overly general ads with vague wording: >Buy products here<
or an effect-heavy use of words, numbers, letters, punctuation marks, symbols: FREE!!! - free of charge - free of charge .

Real advertising success is therefore always based on the fulfillment of Google's specifications and requirements.

The structure of a Google ad
Google Ads offer the possibility of creating text ads as well as image, display or mobile ads, responsive ads, shop or app ads. Text ads are the main medium. Strategically enhanced ads therefore also need a campaign-strategic justification.