Advertising examples from local governments implementing hometown tax donations

[tmonower957]

We will introduce some examples of advertising used by local governments in hometown tax donation programs. Please use them as a reference to see how they are using advertising to promote hometown tax donation programs.


Advertising examples for City A_Advertising examples for City B

Advertising examples for City C, City D, and City E

3.1 Advertising example from City A

City A is an example of how they used social media advertising and canada consumer email list saw their click-through rate increase to five times higher than other media. This increase in click-through rate has helped them promote their hometown tax donation initiative.

the purpose
・Increasing awareness of the hometown tax donation system operated by the city

・Increase in the number of applications

Measures
・Advertised on social media for about three months
・Used local specialties and other gifts to promote the local area
・Set broad targeting to reach many people
effect ・Donation amount was 1.5 times higher than the previous year
・Click rate was about 5 times higher than other media

3.2 Advertising example from City B

This is an example of how using web advertising has resulted in a 4.7-fold increase in donations compared to the previous year. Advertisements were delivered to people with a high level of interest, leading them to a special landing page.