Studii de caz. This type of social proof provides real-life examples of how people have benefited from your product or service. Success stories give readers detailed information about the practical application of your offerings and the specific results achieved.
4 Examples of Ecommerce Newsletters and Why They Work
Now that we've covered email best practices for creating memorable ecommerce newsletters, it's time to fuel your inspiration.
That's why we've gathered our favorite ecommerce email examples and the reasons we loved them:
Supergoop's newsletter
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Why we liked it:
Supergoop's newsletter has a clean and visually appealing kuwait mobile database design, using a combination of text, images and white space.
The tree diagram adds a playful touch to the newsletter while addressing a diverse audience with different skincare needs.
The email subject line and title clearly indicate what readers should expect from the content. And it addresses a common skin care issue, which entices readers.
Surreal's newsletter:
Linia de subiect: You have very good taste
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Why we liked it:
Ireal uses its brand colors throughout the newsletter; and we can't help but love the eye-catching combination of coral and mint.
The clever wordplay that includes the brand name in the subject line, the playful headline that piqued curiosity, the entire copy of the email from start to finish - each of them aligned with the humorous tone that the brand is known for.
The five-star customer review adds credibility by confirming the product's excellent flavor.
Both CTAs use simple, clear, and practical language to drive immediate action.
J. Crew newsletter:
Subject line: Thoughts?
Linia de subiect: Meet the most suitable moisturizer
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