Professionals who are dedicated to this type of measurement are highly valued: their experience and specialization is such that many companies rely on their services to offer the best experience to their users.
But if you want to start working with web analytics to optimize the design greece phone number data and content of a site, you should ask yourself the following questions every time you carry out a promotional action, either through pure advertising or by using less intrusive strategies such as Inbound Marketing or content marketing :
What purpose did the action serve?
How should the next one be raised?
Has the Return on Investment (ROI) been as expected?
In light of these issues, web analytics becomes a fundamental factor. Thanks to its results, managers will be able to make decisions in a short space of time with the certainty that they are doing things right.
But you can't (or shouldn't) analyze a website without having a defined analysis strategy, because there is so much data on the Internet about a website that it would be impossible to take it all into account. However, without these analytics, at least the basic ones, website managers would be completely lost.