It was one of those calls we all dread – where the prospect unloads and then hangs up on you. They accuse you of interrupting and throw in some saucy obscenities.
I stopped what I was doing and went into support him. I stood in front of him, smiled, and mouthed my two favorite words, “Emotional Control.”
I waited for the call to end; my rep gambling data japan did a good job, but he had every right to be a little rattled.
The Jerk
“Man, that really sucked. He tore me up,” he said with a forced chuckle and trepidation.
I reminded him that he’s made hundreds of calls, and that was the first time he’d ever had that happen. I could tell that didn’t really help, so I suggested a break.
But, before I left, I said, “Hey. That was a gift.” He looked at me, perplexed and somewhat humored by my seemingly nonsensical words. “That was a gift,” I repeated.
“Well, I don’t see a gift just a jerk!” He resumed his call block without incident, had some good calls and got back on track.
At the end of the day though he walked into my office said, “Ok, man. I give up. How in the hell was that a gift?” he asked.
The Power of Personalized Email Campaigns
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