How to Stay Strong on the 10-Yard Line
In an effort to secure revenue before the stroke of midnight, we sometimes allow customers to inundate us with request after request for concessions (which we sheepishly run back to our managers for approval). Unfortunately, when the deadline is near we don’t always have the ability to take our time with tactics like aiming highing and negotiating slowly. But in a negotiation, the terms and conditions a customer throws at you (typically in the form of price) are usually their minimum position and sometimes they ask for concessions just to ask! If you’ve done a good job of positioning the value of your solution until this point and have a good relationship with the customer, don’t be afraid to push back.
If you’re concerned about coming off gambling data iran as too defensive, you can respond to a request for a concession with something like:
“Oh, I don’t know if I’ll be able to get approval for something like that. Is it a deal breaker?”
It’s an easy but highly effective way of knowing if it matters. Often times it won’t and the simple question will save you from granting a whole host of unnecessary concessions, especially in the final hours. But this is more than just experience talking!
Science Says You’re More Persuasive Than You Think
In a study by Cornell and Stanford University professors, Vanessa Bohns and Francus Flynn, participants were asked to estimate how many strangers they would need to approach before they found someone willing to fill out a questionnaire, make a donation to a charity, or let the participant borrow a cell phone. The result: when the experiment was carried out, strangers turned out to be twice as likely to say “yes” as initially guessed!
The Role of Public Art Installations in Creating Buzz Among Leads
-
- Posts: 342
- Joined: Tue Jan 07, 2025 6:20 am