WordPress is undoubtedly a dynamic content management platform with great popularity. The ease of use, reliability and versatility offered by WordPress are the reason for its power34 percentall websites on the internet.
Whether you're building a B2B SaaS website, a philippines mobile database personal blog,eCommerce websiteor something else, WordPress has all the tools and support you need for design and development. But that's only half the battle.
Designing your WordPress website for maximum conversions ensures not only that visitors get a good user experience while using your website, but also meets business goals by getting users to convert and generate revenue for your business.
Following are 6 best practices to follow in order to design a WordPress website that brings maximum conversions.
Choose a theme that fits your brand
Choosing a theme for your WordPress website can often seem overwhelming. There are thousands of options to choose from, each more appealing than the last. Between the multitude of paid and free themes, choosing one to implement on your website becomes quite a task.
The key to choosing a theme that works best is following your existing branding strategy. Choose a theme that goes with your existing logo and other branding material. Since the brand message being sent remains the same, it ensures consistency and trust in the eyes of customers and increases their chances of conversion.
In case your company does not have an established offline brand or you are going with an online-only strategy, determining the core brand attributes will help you determine the theme. If what you are looking for is a quirky and youthful brand image, using vibrant colors will help. Use a guide to color emotions and the psychology behind colors to help you choose a theme.
6 ways to design a WordPress site for maximum conversions
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