Boolean Commands: Using the OR

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Take advantage of the structured format
One of the main advantages of  LinkedIn  is the structured format it uses to present user information.

[Tweet “LinkedIn is smart about displaying users’ information on their #RRSS profile”]

If you search for staff from a company, for example, Doppler, dedicated to email marketing , you will get various results, including those of users who passed through the company, but are no longer there.

With the advanced search option you can locate the company name and netherlands email list mark your intentions to find those who keep Doppler in its current position.

By accessing the advanced options, clicking on the link located to the right of the search bar , you can filter by position, the university the user attends or where they studied. You can also see the companies they worked for, the sector they work in, location and the language they speak.

With LinkedIn Premium accounts  , you have the option to find people by the groups they participate in, their level of experience, and their date of joining the company.

You can refine your search by consulting specific fields, which is a much more effective option than using generic keywords.

LinkedIn users   use more than one word to describe themselves on their profiles. Because of this, it can happen that a concept can be expressed with two or three different words.

This could be a problem, as you can't guess what term the user used to search for it from your account.

[Tweet “#LinkedIn users use more than one word, usually several, to describe themselves on their profiles.”]

However, thanks to the boolean search system integrated by this social network, you can make very useful use of the “O”.

With the “O” , always in capital letters, you can make sure to include all possible variants of the same term , so that the profile you want to find does not escape your advanced search.



#3 The “Y” option
Just as I explained to you how the “O” works to integrate the different options that can represent the same position, profession or ability, the functionality of the “Y” should also be highlighted.

These types of commands are very effective when it comes to refining searches on  LinkedIn , as they prevent you from overlooking options that may be of interest to you.

The “Y” always in capital letters, allows you to mix positions and abilities or professions in order to make a more complete investigation.

It can be combined with the “O” in an effective way. For example, you can search for an editor or writer, and at the same time a social communicator or a graduate in Letters. In this way you can search: (editor OR writer) AND (Social Communicator OR Graduate in Letters).



#4 The use of NO
In this case, saying NO is saying yes to a truly effective search. As a third command, NO is used to avoid searches in vain . It is a term that cannot be used alone, but it provides solutions when combined with the other options.